Guys, you know…
Time is a strange thing.
Everything seems fine.
Then it gets a little hard — then fine again.
A bird shits on your head.
You bury your parents.
And somehow… it’s fine again.
And then — the party’s over.
Time will pass very fast.
I don’t want you to waste it.
Guys, you’re grown men already. Yeah, we like to joke around, sure.
But you’ve grown enough that no one needs to add sugar so you’ll finish your porridge.
You get what I mean?
There are people who don’t have food.
People who can’t afford medicine.
God forbid — when kids get sick.
You understand, guys?
All this bullshit —
like a $1500 T-shirt just because the Chinese can print Chanel perfectly —
that’s not it, guys.
Money matters, I agree.
But money is also responsibility.
It’s one thing if you had to survive.
But you’ve got plenty of money, guys.
Enough to buy all this crap —
clothes, random crap…
What the fuck for?
If the alpha isn’t happy — what’s the point, huh, guys?
Family — that’s what matters.
Everyone knows this story:
you have everything,
and still — you want to cry.
Kids.
Family.
People.
That’s the real resources.
Money isn’t going anywhere.
You already have the skill.
You know how to make it.
Guys…
it’s time to exhale a little.
Shift the focus.
You have money.
A lot of it.
That’s it.
Breathe.
The race is won.
Now let’s look at your kids, yeah?
These kids — they’re always there.
Always happy to see you.
Always will love you.
With your wife — it’s more complicated.
But still fixable.
Guys, I’m really asking you —
you grind when things are really bad.
When you’re living paycheck to paycheck.
When you’ve got little kids to raise.
You get it?
But you don’t need to survive anymore.
You’ve already won.
Guys —
you won.
That’s it.
Now let’s bring the focus back
to your family.
To your people.

Children — let’s hug them.
Talk to them.
Get to know them.
These kids — they’ll remember you
when you fall
or when you’re down.
No one else, guys.
You can’t take your business with you.
But these kids?
Hm?
Children…
isn’t that joy?
And the guys?
Your best friends, your own guys — isn’t that the best thing?
A woman you love.
Warm.
Soft.
Looking at her alpha with admiration.
So, guys —
what do you say?
Or should we just grind even more?
See our kids even less
and in the end die alone?
I think you get it.
Yeah, life throws shit at you.
Like Caleb’s father.
But even assholes like that
know they love their kids.
Maybe too late…
but still — one day that kind of man looks back at his life
and there’s no one there.
No one who loves him.
No one to hug him.
And he remembers
the ones who once hugged him,
who truly loved him.
Let’s not let it get to that.
Even grown kids are still kids.
They love.
They remember.
They miss you deeply.
“And the son is just as much of a piece of shit as his father…”
Well, what can you say, guys?
Yeah — he’s just like his father:
no time, always working, always busy.
Sound familiar?
No time even for lunch.
Everyone’s “building the business.”
Everyone’s such damn important asses.
That’s not good.
The business isn’t going anywhere — and you know it.
There will never be a moment
when all problems are solved.
And if there is —
it’s one of two things.
First — it gets so bad
you start howling.
Because business is a legal way to run from your problems.
Not look them in the eye.
Distract yourself.
The moment something hits — you shut the water off and work.
If it doesn’t help —
you just work more.
That’s the whole method.
And when the problems in business are solved —
you’ll have to look at your life.
You’ll have to.
You won’t be able to hide behind work anymore.
And then what, guys?
Your mind will start slipping.
The second option —
is death.
A lid, a coffin — into the ground.

Guys,
here’s the thing.
You can hide from a nagging wife.
You can hide from your kids too.
But here’s the question —
when you spend your whole life avoiding it…
I’m in it too, aren’t I, guys?
I want you to really think about this.
I want you to sit down and think.
And even better — put everything aside,
call your people,
your family,
your friends,
your loved ones,
the ones you truly love,
and bring them together for dinner.
At your mom’s place, or your grandma’s.
So all those people you love so much
are there with you.
So everyone puts their phones away.
Computers.
TVs.
Let loved ones be with loved ones.
Alright?
Let everyone laugh and tell stories.
Let the family be together.
Alpha,
please.
Just one evening.
And then, if you want,
you can go back to business.
But if you like it —
then remember who and what your priorities are,
and why.
Today, guys, we’ve got momentum,
and I want to ask you
to put everything aside,
go into your own world,
and think about what the alpha is going to use that power for.
More money?
Or family?
And once you make the choice,
the intention will form,
and there’ll be a powerful push.
Don’t fuck this up, guys.